When it comes to achieving a great physique, most fitness enthusiasts tend to focus more on their macronutrient intake and completely forget about their micronutrient intake. The problem is that most strict muscle building and weight loss diets tend to leave nutritional gaps in vitamin and mineral intake. It is for this reason that anyone who is training and dieting hard should be using a solid multivitamin to prevent any deficiencies.


In order for your body to function optimally on all levels, it requires a wide and complex variety of important nutrients. If you have a deficiency in any of these essential vitamins and minerals, you may potentially cause a breakdown of the metabolic pathway that makes the body function efficiently. This can then lead to a decrease in performance and may slow down or even inhibit the processes in the body which are required for muscle gain and / or weight loss to occur.

For more info on how multivitamins impact your performance, weight loss and muscle-building ability, read the following article:


You might think that you are getting enough vitamins and minerals through your everyday diet, but you have to keep in mind that when you are on an intense training plan, your body’s need for vitamins and minerals increases!


Amplify’s Ampli-Vite 3.0 contains over 20 vitamins and minerals to help you curb any possible deficiency caused by a muscle-building, weight loss or improper diet. By providing the body with the vital nutrients is requires to function optimally, you will not only be able to perform better but you will also be able to reap a greater reward from the other muscle building or weight loss supplements you may be taking. This is because your body will be able to absorb and process these compounds more effectively if it is firing on all cylinders.

Let’s have a look at some of the vitamins and minerals Ampli-Vite 3.0 contains and why:


Vitamins are organic compounds which are more complex than minerals. The body requires all vitamins for survival as they are responsible for enabling chemical reactions in the body which help to convert food into energy and living tissue. There are two types of vitamins, water soluble and fat soluble. Water soluble vitamins are not stored in the body and therefore have to be ingested on a daily basis. These include b vitamins and vitamin C. Fat soluble vitamins are stored in the body but still need to be ingested periodically. However, to avoid deficiencies, most multivitamins include these fat soluble vitamins. Fat soluble vitamins include A, D, E and K.

Vitamin A Supports immune system, healthy skin and mucous membranes, vision, bone and tooth growth.
B Vitamins Crucial for nerve function and digestive systems, supports normal vision and skin health.
Vitamin C Immune system support and protects against cell damage.
Vitamin D Assists with the absorption and use of calcium
Vitamin E Powerful antioxidant
Zinc Immune system support


Minerals are simple inorganic compounds which are necessary for hormone production. They are categorized as either macro (aka major) or micro (aka trace) minerals. Macro minerals include calcium, phosphorus, potassium, sodium, chloride, magnesium, and sulphur while micro minerals include iron, iodine, zinc, chromium, selenium, fluoride, molybdenum, copper, andmanganese.

Macro minerals are required in doses larger than 100mg a day while micro minerals are only needed in trace amounts to meet daily requirements.

Chromium Helps strengthen connective tissue
Iodine Promotes Thyroid Hormone Synthesis
Iron Helps carry oxygen within protein hemoglobin
Manganese Co-factor in energy production and activator of many enzymes
Molybdenum Supports normal liver and kidney health
Potassium Used by Autonomic Nervous System (heart beat, brain function)
Selenium Fights against many health problems

While Ampli-Vite 3.0 is not a complete multivitamin, it focuses on the vitamins and minerals which are most pertinent for active individuals and where most deficiencies commonly lie. Because of this, Amplify was able to produce a multivitamin which is not only cost effective but which is also packed with vital ingredients.

Try Amplify Ampli-Vite 3.0 For Yourself

Amplify Ampli-Vite 3.0

Casein proteins are pH sensitive and gel in the acidic environment of the stomach. As a result, it can take more than twice as long for caseins to be broken-down into their amino acid subcomponents than whey and other proteins. Because of their unique time-released qualities, caseins are aptly described as anti-catabolic or muscle-protecting proteins.


To maximise your performance, muscle-building and weight loss potential, it is imperative to supplement your diet with a multivitamin in order to curb any deficiencies. Not only will your body perform better, but it will also help you to get the best out of other supplements you may be taking. While multivitamins may not be touted as performance enhancers, if your body isn’t working at optimal levels, you won’t achieve an optimal level of performance or conditioning.


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